Startup Launch: Customer Segment & Competition
Understanding your customer segment and the competition is key!
Tue, February 6, 2024 @ 11:30 am - 12:30 pm
Understanding your customer segment through empathy mapping is key as part of creating a new business model and identifying the correct market for your innovation. At the same time, understanding your competition and how satisfied the customer segment is with their services and products is important for any entrepreneur.
Location: Garber Auditorium, Chan Shun Hall